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November 2024

Technology transforming human biology. This was the central theme of the panel titled: “Sport & Technology: Digital Advancements in Tele-Rehabilitation”, featuring esteemed professionals in the field such as Antonio Amati, General Manager of IT at Almaviva; Franco Molteni, Scientific Director of Villa Beretta; and Paolo Guidelli, Central Director at INAIL. Also in attendance was Paralympic athlete Ambra Sabatini, gold medalist at Tokyo 2020 and current world record holder.

Journalist Massimo Caputi, acting as moderator, steered the discussion around the development of new technologies in the medical field. Tele-rehabilitation, a specific type of treatment governed by guidelines issued by the Ministry of Health in 2021, was a key focus. The COVID-19 pandemic undoubtedly accelerated its adoption: while only 15% of facilities utilized it in 2020, today that figure has risen to approximately 40%. In the panel’s first segment, emphasis was placed on the satisfaction level of patients undergoing this treatment (around 70%), as well as the challenges ahead.

“Although investments are still limited, we firmly believe in this technology and its associated benefits. Its efficiency is indisputable, along with the cost reductions it offers. The goal is to increase patient trust in these technologies and strive to tailor interventions more closely to individual needs,” stated Antonio Amati. Guidelli then highlighted the qualitative improvement in patients’ lives after therapy, with significant enhancements in motor capabilities and the strong human connection established with physicians following treatment.

The ultimate goal remains clear and unequivocal: to soften the perceived coldness of “devices” by leveraging the wearable tech industry to monitor subjects’ movements in real time. How? By employing motor imagery techniques utilizing mirror neurons, which train both the brain areas responsible for physical movement and those neurologically linked to imagining motor stimuli.

“I am fascinated by this technology. It has greatly contributed to my neuromuscular development, and I want to thank Villa Beretta, INAIL, and the entire coaching staff for helping me achieve improvements in my prosthetics as well,” Sabatini commented in conclusion. She is already training for the upcoming Los Angeles Olympics.

Technology transforming human biology. This was the central theme of the panel titled: "Sport & Technology: Digital Advancements in Tele-Rehabilitation", featuring esteemed professionals in the field such as Antonio Amati, General Manager of IT at Almaviva; Franco Molteni, Scientific Director of Villa Beretta; and Paolo Guidelli, Central Director at INAIL. Also in attendance was Paralympic athlete Ambra Sabatini, gold medalist at Tokyo 2020 and current world record holder. Journalist Massimo Caputi, acting as moderator, steered the discussion around the development of

A high-level, intense, and detailed discussion took place at the Football Stage of SFS in Rome between professors Ezio Adriani of the Agostino Gemelli University Polyclinic in Rome and Andrea Ferretti of the CONI Institute of Sports Medicine. Piergiorgio Luciani of the Institute of Sports Medicine and Science moderated the debate. The focus of the discussion was the physical health of football players and their protection. The discussion was based on a clear and shared concept: players are playing too much,

The panel that kicked off the Global Stage at the seventh edition of SFS featured Tommaso Bianchini, Chief Revenue Officer of Napoli, and Nick Neri, Director of Partnerships at One Football. The session was moderated by Marco Brusa from La Gazzetta dello Sport. The primary focus of the discussion was on the distribution and monetization of One Football’s live and VOD content.Nick Neri highlighted the growing role of OTT platforms and the critical importance of user engagement. "The TV rights market is

Gianfilippo Valentini, CEO of SFS, officially inaugurated the seventh edition of the SFS. In the Football Stage, a hall full of attendees listened to the opening remarks of the "host." “This year, we’ve made substantial changes, especially from an organizational standpoint. We’ve expanded the entire exhibition area and worked with the aim of creating as many networking opportunities as possible among all the stakeholders involved. I want to thank the over 75 partners who have chosen to support us. We have

Social Football Summit and AIL – the Italian Association against Leukemia, Lymphoma, and Myeloma – are pleased to announce a new charity partnership aimed at uniting the worlds of sport and solidarity to support and raise awareness of the needs of patients with hematological diseases. The initiative “Sharing Experiences” is at the heart of this collaboration, offering the chance to create unforgettable football-related moments for hematological patients and their families. As part of this year’s edition of the SFS, the largest event

On November 19 and 20, at Rome’s Olympic Stadium, the Italian Footballers’ Association (AIC) will take center stage in a panel titled: “Injury Time: The Impact of Injuries. Presentation of the AIC Analysis on the Value of Injuries" .The event, scheduled for Wednesday, November 20, at 9:30 AM on the Football Stage, will feature Fabio Giuseppe Pioli, AIC Organizational Director; Umberto Calcagno, AIC President; and Marco Piccinini, AIC Pro Collaborator. “I hope the situation can be resolved differently, without having to

On November 19 and 20, at the Stadio Olimpico in Rome, the seventh edition of the SFS will feature an engaging panel titled: "New Scenarios in Live and VoD Content Distribution and Monetization by OneFootball". Scheduled for Tuesday, November 19, from 10:15 to 10:50 on the Global Stage, the panel will host prominent guests such as Tommaso Bianchini (Chief Revenue Officer of Napoli Calcio), Marco Brusa (Gazzetta dello Sport), and Nick Neri (Director of Partnerships at OneFootball). The presence of OneFootball, a

We are pleased to announce the participation of Elena Palazzo, Lazio Region's Councillor for Tourism, Environment, Sports, Energy Transition, and Sustainability, at the seventh edition of the SFS. The event, scheduled for November 19 and 20 at the Stadio Olimpico in Rome, has become a cornerstone of the football industry, attracting both institutional and non-institutional stakeholders of national and international prominence.In particular, sports tourism plays a crucial role within the SFS manifesto-guide (available here). Palazzo, already Councillor for Environment, Sports, Energy Transition,

Key insights:- The evolution of Academy players: From "one-club" legends to strategic assets: Academy players are increasingly viewed as commodities rather than potential club legends, becoming integral components of financial strategies and accounting practices. Despite this shift, the role of academies is more significant than ever, as a well-executed youth development strategy can have substantial impact.- Tailoring the Academy vision to club context: There is no universally correct approach to academy development; the most suitable vision depends on each club’s

Founded two and a half years ago as a spin-off of KPMG, Football Benchmark is a consulting firm in the football sector. As a partner of SFS24, which will take place at the Stadio Olimpico on November 19 and 20, it is a major player in the football industry. Football Benchmark offers strategic and financial consulting services. Their clients all revolve around the world of football: from well-known clubs and leagues to investors, federations, and associations. Their website, available here, clearly