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Author: Damiano Cori

The Social Football Summit 2024, scheduled for November 19-20 at the Stadio Olimpico in Rome, is set to explore one of the most current and dynamic themes in the sports landscape: women and football. In a period where women’s football is experiencing a significant boom, this panel will provide an important opportunity to reflect on the challenges and opportunities the sector faces.

In recent years, women’s football has gained unprecedented visibility and recognition. Thanks to events such as the FIFA Women’s World Cup and high-level national competitions, the number of fans and supporters has grown exponentially. Women’s teams are not only gaining respect and attention but also significant investments that promise to transform the sports landscape.

Athletes are becoming role models for younger generations, helping to break stereotypes and promote a culture of inclusivity and equal opportunity. But what are the next challenges to ensure this momentum continues? What strategies can be adopted to attract further investments and increase participation at all levels?

During the panel, industry experts, sports executives, athletes, and representatives from women’s organizations will discuss how women’s football can expand its influence and attract new opportunities. Key topics will include:

  • Investments and Sponsorships: How companies can contribute to the growth of women’s football through strategic partnerships and sponsorships.
  • Training and Development: The importance of training programs for coaches and referees to ensure a solid and professional foundation in the sector.
  • Media Visibility: The opportunities offered by digital and traditional media to promote women’s football and reach a wider audience.
  • Infrastructure Development: Investing in sports facilities to ensure that female athletes have access to high-quality facilities and adequate resources.

The panel will not only be a moment of discussion but also an important networking opportunity. Participants and speakers will have the chance to connect, share ideas, and collaborate on future initiatives. It will be a unique opportunity to build strategic relationships that can support the growth of women’s football and promote a culture of equality and respect in sports.

Don’t miss the chance to participate in SFS24. Together, we will explore the potential of women’s football and how we can work together to ensure a prosperous and inclusive future for all athletes.

The Social Football Summit 2024, scheduled for November 19-20 at the Stadio Olimpico in Rome, is set to explore one of the most current and dynamic themes in the sports landscape: women and football. In a period where women’s football is experiencing a significant boom, this panel will provide an important opportunity to reflect on the challenges and opportunities the sector faces. In recent years, women's football has gained unprecedented visibility and recognition. Thanks to events such as the FIFA Women’s

The current era is marked by a radical shift in consumer expectations, especially in sporting events and retail. It's no longer just about offering a product or service, but about creating immersive experiences that engage fans and leave a lasting memory. In this context, solutions like temporary stores, pop-up shops, and experience marketing in football are redefining the landscape. The concept of temporary stores has seen significant growth in recent years, establishing itself as a fundamental tool for brands, particularly at high-attendance events

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SFS is excited to announce an important evolution in our journey: the launch of the new logo and website. These updates have been made to enhance the communication of our numerous activities and to best reflect the growth and expansion of our event. The new SFS logo embodies a dynamic and modern identity, representing our mission to be pioneers in the football industry. With clean lines and a contemporary design, the logo symbolizes the innovation and passion that drive every initiative. It is an