BYD, a global leader in electric vehicle production, to promote a sustainable mobility model that aligns with the values of innovation and environmental respect, is the green mobility partner of SFS24. This collaboration marks a significant step forward in the Summit’s commitment to tangible sustainability, bringing together the world of sports and cutting-edge technology.
At this year’s edition of SFS, BYD is present as an official partner to raise awareness and inspire participants about the opportunities offered by electric vehicles. Special attention is given to the innovative solutions BYD is advancing to revolutionize the automotive sector, featuring futuristic design, high performance, and a corporate philosophy that places sustainability at the heart of every strategic choice.
To further highlight SFS’s commitment to sustainability, it is worth mentioning that the event has been awarded both the EcoEvents Certification and Legambiente recognition.
SFS AND BYD: THE FUTURE OF SUSTAINABLE MOBILITY
BYD, a global leader in electric vehicle production, to promote a sustainable mobility model that aligns with the values of innovation and environmental respect, is the green mobility partner of SFS24. This collaboration marks a significant step forward in the Summit's commitment to tangible sustainability, bringing together the world of sports and cutting-edge technology. At this year’s edition of SFS, BYD is present as an official partner to raise awareness and inspire participants about the opportunities offered by electric vehicles. Special
SFS Awards: an evening of celebrations at Campidoglio
In the prestigious setting of the Protomoteca Hall on Campidoglio, the SFS Awards 2024 celebrated the excellence of the Football Industry. The evening, once again hosted by Giusy Meloni, was enriched by the presence of SFS’s institutional partners. It provided a unique opportunity to spotlight the synergy between sports, innovation, and social impact. The evocative backdrop of Campidoglio made the event even more memorable, blending the city's historic charm with the warmth of an enthusiastic audience. One of the most heartfelt
Women in football: breaking barriers, creating opportunities
SFS24 highlighted the role of women in the Football Industry, making it one of the key topics discussed on the Global Stage during the first day of the event. A panel titled "More Women in Football: The Growth and Opportunities for Women’s Football" explored this theme. Moderated by Owen Blachurst, Head of Brand Extensions at FootballCo, the panel featured Budreya Faisal, President of Banaat FC, Morgan Brennan, Head of UK and Europe at INDIVISA, and Zoe Johnson, Managing Director of
The Marketing Strategies of Juventus
The marketing and communications manager of Juventus revealed the club's brand enhancement strategies at SFS24. At SFS24, a panel was held dedicated to the marketing strategies of Juventus. The main speaker was Mike Armstrong, the club's Chief Marketing Officer, who spoke with Salvatore De Angelis, Country Manager of Cosmic. One of the main topics discussed was the broad reach of the club's brand: "We decided to form a partnership with Adidas to internationalize the brand and engage a different target audience. We
The evolution of the Kings League. Interview with O.Querol
The Kings League has established itself as a communication and sporting model within the Football Industry in recent years. At SFS24, Oriol Querol, CEO of Kings League Spain, took the stage and was interviewed by Paola Marinone on the Global Stage. Here's what they discussed: Welcome, Oriol. You’ve revolutionized the sports world, and you’re well aware of it. But what, concretely, is the KingsLeague? First of all, thank you for the invitation. Two years ago, we launched the first Spanish league, and
Football’s commitment to sustainability at 360°
The SFS hosted a panel dedicated to the issues of environmental sustainability applied to football at 360 ° and inclusiveness in the management of sports clubs. Present at the debate were Anna Sagarra representing Real Betis, Jenny Morris, Director of City Football Leadership Institute and Sarah Batters of the London Lionesses. The commitment made by the Spanish club Real Betis with the "Forever Green" project is significant. "The initiative reached 600 thousand people on social media with 18 different activities carried
The social report of the LND
As part of the SFS24, the National Amateur League presented its Social Report. Present at the Panel, moderated by Sky journalist Roberta Noé, were the President of the League Giancarlo Abete, the head of CNEL Massimiliano Monanni and the Rai reporter Paola Severini Melograni. President Abete explained with satisfaction the numbers and projects carried out by the main body of amateur football: "The League currently boasts 11,083 clubs, 62,739 teams, over 1 million athletes of which 700 thousand are under the
New frontiers of rehabilitation: technology at the service of recovery
Technology transforming human biology. This was the central theme of the panel titled: "Sport & Technology: Digital Advancements in Tele-Rehabilitation", featuring esteemed professionals in the field such as Antonio Amati, General Manager of IT at Almaviva; Franco Molteni, Scientific Director of Villa Beretta; and Paolo Guidelli, Central Director at INAIL. Also in attendance was Paralympic athlete Ambra Sabatini, gold medalist at Tokyo 2020 and current world record holder. Journalist Massimo Caputi, acting as moderator, steered the discussion around the development of
How to safeguard the health of footballers
A high-level, intense, and detailed discussion took place at the Football Stage of SFS in Rome between professors Ezio Adriani of the Agostino Gemelli University Polyclinic in Rome and Andrea Ferretti of the CONI Institute of Sports Medicine. Piergiorgio Luciani of the Institute of Sports Medicine and Science moderated the debate. The focus of the discussion was the physical health of football players and their protection. The discussion was based on a clear and shared concept: players are playing too much,
How to enhance content value according to One Football
The panel that kicked off the Global Stage at the seventh edition of SFS featured Tommaso Bianchini, Chief Revenue Officer of Napoli, and Nick Neri, Director of Partnerships at One Football. The session was moderated by Marco Brusa from La Gazzetta dello Sport. The primary focus of the discussion was on the distribution and monetization of One Football’s live and VOD content.Nick Neri highlighted the growing role of OTT platforms and the critical importance of user engagement. "The TV rights market is