Renewable energy, fan experience, food surplus and waste management—these are just a few of the many initiatives taken by Silverstone Circuit as part of their ambitious Shift to Zero strategy that aims to reduce their carbon footprint by 50% by 2030 and reach net zero by 2040.
With the British GP approaching this weekend July 5th – July 7th, we believe it’s important to share Silverstone circuit’s achievements in their sustainability journey, and use its example to hopefully inspire other sport’s organisations to follow their lead and take action.
Electricity, Sustainable Sources and Accreditation
Thanks to their extensive efforts, in 2023 Silverstone Circuit achieved the ISO14001 Certification and the FIA 3* Environmental Accreditation. The circuit installed 2,764 solar panels on the Wing and 24 electric vehicle charging points, introduced HVO biofuel for all generators and switched 50% of their lighting to LEDs. In addition, the Silverstone team ensured that all electricity came from renewable sources and providers for their three main annual events, including the 2024 F1 British GP.
Stéphane Bazire, Head of Business Sustainability, said: “I am delighted with the progress we have made throughout 2023. The arrival of 24 EV chargers on site last summer and the switch to 100% renewable energy powering our site were significant moves forward and have been extremely well received by our staff, clients and visitors.”
Silverstone aims to have 100% of their waste being re-used, recycled, or composted by 2026. To achieve this, 27 water refill stations were installed on site reducing single-use plastic bottles by 780.000 units in 2023. The circuit even managed to exceed their recycling target for the year!
It is clear that fans travelling to sporting events creates a significant environmental impact. By diversifying camping availability, investing in shuttle buses and introducing a fan travel survey to collect data, Silverstone is committed to increasing and facilitating sustainable fan travel.

Community
The circuit took another step forward in 2023 with their continued commitments to engage with the local community. In collaboration with Milton Keynes College and Silverstone UTC they provided 50+ students with a first-hand practical work experience at the F1 British GP. In addition, the circuit collaborated with local Towcester Community Larder (TCL) to donate and redistribute 22 tonnes of surplus food from its events to support local families and reduce food waste.
“We are not resting on our laurels, we have set ourselves some big challenges for 2024, including an ambition to recycle 50% of our waste, however, given the manner at which the Silverstone team and our partners have embraced our Shift to Zero strategy in the last few years, I am confident we will achieve all we set out to and more’’, Bazire finally commented.
Silverstone’s Shift to Zero and best practice for F1 GP circuits
Renewable energy, fan experience, food surplus and waste management—these are just a few of the many initiatives taken by Silverstone Circuit as part of their ambitious Shift to Zero strategy that aims to reduce their carbon footprint by 50% by 2030 and reach net zero by 2040. With the British GP approaching this weekend July 5th - July 7th, we believe it’s important to share Silverstone circuit’s achievements in their sustainability journey, and use its example to hopefully inspire other sport’s
Sky Sport is a Partner of SFS24!
We are thrilled to announce Sky Sport as the official Partner of SFS24! This collaboration brings together SFS, the leading event for football innovation, and Sky Sport, the top sports news provider in Italy. Thanks to this partnership, the content, interviews, and highlights from SFS24 will gain even greater visibility, reaching a wide audience of football fans and industry professionals. Sky Sport will provide coverage of the event, bringing the best of the Summit directly to viewers' homes and allowing them to discover the innovations, challenges,
Infront Becomes a Platinum Partner of SFS24
We are thrilled to announce that Infront will be a Platinum Partner of SFS! This collaboration marks an important synergy between SFS and one of the world's leaders in sports marketing and event management. Infront shares our vision of innovation and development in the world of football and will support us in creating an even more memorable edition, bringing essential expertise and strategic vision to the table. Thanks to this partnership, SFS24 participants will be able to explore new perspectives and cutting-edge
“Veo: soccer from a different, more tech-driven perspective.”
Born in the fall of 2015 after a father's disappointment at not seeing his son score, Veo will be a key partner at the seventh edition of the Social Football Summit, scheduled for November 19 and 20 at the Stadio Olimpico in Rome. On this occasion, Riccardo Mele, the market manager of Veo's Italian branch, shared with us the story of one of the most intriguing companies in the sports tech industry. Based in Denmark, with Copenhagen serving as both
Sustainability in the Premier League
Football cannot be considered solely for its technical, tactical, and entertainment value. The most beautiful game in the world, in fact, is inevitably also concerned with considerations related to sustainability (ESG). This does not only refer to the economic aspect but also includes environmental governance, social inclusion matrices, and infrastructure-related issues. And it is precisely at the Stadio Olimpico in Rome, during the SFS24 event, that sustainability will be the protagonist of an interesting panel featuring Chris Goodwin and Tom Harris,
Venue vision: the future o sports facilities
Sports facilities are gradually evolving from their traditional role as mere venues for matches to embrace a comprehensive, multifunctional approach. This, along with much more, will be discussed at the upcoming Social Football Summit, scheduled for November 19-20 at Rome's Olympic Stadium. Among the featured speakers on one of the main stages will be Paolo Monguzzi and Jordi Penas—Stadium & Consumer Business Directors for Juventus and Barcelona, respectively—Populous' Global Director, Declan Sharkey, and representatives from VivaTicket. This topic invites multiple perspectives,
The Role of Artificial Intelligence in football
The technological development of recent years, and the increasingly prominent role of artificial intelligence, have gradually impacted the football industry as well. This will be one of the main topics at the Social Football Summit 2024, scheduled for November 19 and 20 at the Stadio Olimpico in Rome. The panel will feature Infront (a partner in past editions as well) and Reply, an Italian consulting firm specializing in digital services applications. Artificial intelligence (AI) is steadily gaining ground in the football landscape,
Sport & Technology: the digital tools for a new era of Tele-rehabilitation
INAIL, AlmavivA, and the Villa Beretta Foundation to speak at the Social Football Summit on the critical intersection of Sports and Digital Evolution, focusing on Telemedicine and its practical implications Post-operative physical rehabilitation is one of the primary challenges athletes face following a physical injury or trauma. For athletes, injuries often lead to a crossroads filled with fears and concerns about their career prospects: Is this the end? Will I ever be the same? Unfortunately, many professional athletes have seen their careers
Sporting Events: Impact and Effects on the Tourism Industry
At the upcoming Social Football Summit, which will take place on November 19 and 20 at the Olympic Stadium in Rome, sports tourism will be discussed in a round table attended by Andrea Onorato (Councilor for "Major Events, Sports, Tourism, and Fashion" for the Municipality of Rome) and Gianluca Caramanna (National Head of Tourism for Fratelli d'Italia and advisor to Minister Daniela Santanchè), along with representatives from Sport e Salute S.p.A. and the Lazio region. The debate will be moderated
Announcement of Partnership with Adobe for the SFS24!
We are excited to announce that Adobe has become an official partner of the SFS! SFS24 will take place on 19 and 20 November at the historic Stadio Olimpico in Rome and will be attended by global leaders in sports and technology. The partnership with Adobe, a leader in creative and digital solutions, will bring added value to the event, helping us to elevate the experience for all participants. Together, we will explore innovative ideas that lie at the intersection of sport and technology, promoting digital creativity and innovation in the world